Today we are proud to present Alex Platt’s The Finer Things section to you, the internet world. I re-watched this a couple times trying to come up with an appropriate caption for this, but all I could really arrive at is ” Well, Platt is out of his f-n mind.” Want proof? Watch this now.
While almost every other profession would consider this drinking on the job, we as professional BMX riders have earned the right to enjoy the finer things (bottles of sake from across the shitty Liquor store across street) in life. Here’s to D getting an NB-lil-D under his belt the other day. Click to expand gallery.
Alex Platt is no f-n joke, the dude goes all in whenever he rides. For all those that have seen his DVD section in The Finer Things, you too will know. He’s still recovering from his ender trick he did for his part but is still in high spirits while recovering. We sat down with him to see what happened and to see what he does on his off time while being injured. more
Platt is just starting to get back on the horse again after a long road to recovery since the fall in his DVD section. He just built up a fresh new Bermuda frame in Demarcus’ olive green, along with some new Volume sample stuff, Demolition products, and more. Here’s an up close and personal look at the green machine that likeley will see many a gap to rail in it’s future….. more
With “The Finer Things” finally out, it’s just reminded me of how awesome of a team we have here at Volume. It’s something that’s really easy to forget while being in the office day in/day out. So, I was going back checking out our rider’s past edits and came across Alex Platt’s “Welcome to Volume” edit from close to 2 years ago. Alex Platt’s section in “The Finer Things” is easily one of my personal favorite parts. Every time he started pedaling, I couldnt help but edge closer in my seat wondering if he was going head-on into a wall or destroying a rail hop or gnarly grind. Definitely reminded me of the good ol’ Jimmy Levan days. Alex is a machine, and this welcome edit was a good foreshadow of what we were all in store for almost 2 years later. Check it out!
For all those that haven’t seen the Finer Things yet, you’ll see what an absolute nut Platt really is. The dude goes all in! This double peg to hanger is just a glimpse of what he does in his part. Buy it now!! Photo by Ryan ‘Biz’ Jordan
Right when you think you’ve seen it all from Alex Platt, he comes out like a bat out of hell to scare the living shit out of you on some wild move. His style is all out or nothing and if he isn’t scared of the trick, it’s not worth doing to him. Think his RIDE Defining Things video says that too. Photo above by Joey Cobbs is of Alex getting a gap to manual while filming with Mike on The Finer Things. Get the full poster for a penny here>>
From broken arms, shoulders, wrists, kneecaps and various other body parts, nothing can stop Platt. This is just a small glimpse into what Platt has gone thru over the course of the couple years filming for his DVD section accompanied with some hospital footy and various B roll from our time filming together courtesy of Ride.
Been pretty hyped on using a real camera that isn’t an iPhone and taking some blog photos. So, here’s a first hand look at what a typical Saturday out filming with us is like. We cut down a tree limb to mount a camera, made a lot of people cry on Instagram, filmed an amazing Platt clip, went on a few wild goose chases for potential spots, and ended up finding DeMarcus’ secret candy stash in a high school trash can. All in a days work right? CLICK IMAGE TO EXPAND GALLERY.
Here’s a dope web ad for our Hatchet forks featuring the one and only Alex Platt. Here we find Platt in his natural environment peached precariously on a high rail over a fence with a crazy drop…you know, everyday shit right? Photo by Devin Feil. Click the photo to see the whole thang.